Nailene

Image from: saatchionline.com by Martina Roberts.

We first spotted it in an article from the UK’s Daily Mail. Then we saw that Time Magazine also had the same thing to say. Nail Polish has risen 54% this year according to the NPD Group, and it is now replacing lipstick as women’s favorite recession-proof luxury.

As the economy declines, there is usually a soaring sales trend for high-end cosmetics (also known as the Lipstick Index). During down economic times, if women can only afford one limited luxury, a tube of lipstick is an inexpensive option compared with buying a fab new outfit or indulging in a spa day. But as the U.S. approaches a second economic dip, it appears that nail polish has now replaced lipstick as the most recession-proof cosmetic. Nails are a cheap thrill!

We’ve seen the trends, too. We can’t deny the fashion and beauty coverage on nail polish and nail art. Indeed, nails have never been more fashionable than right now!

Of course, we’d like to think we’ve known it would be “in” all along… having beautiful nails is an affordable luxury and it makes us feel good – it’s pretty logical to us, so who can go wrong with that?

To get in on the trend, check out our entire line of Nailene nails, which has designs to suit your every mood.